The Freshnes

PENSOLE ACADEMY

We all dream. Some are more exaggerated than others. Today I’d like to shout out my boy D’Wayne Edwards. I’ve known D’Wayne for time now, and everytime I’ve talked to him, he’s always mentioned to me that his dream was to one day have his own footwear design academy. Well the time has arrived. You see, D’Wayne Edwards is the footwear design director over at NIKE’s Jordan brand. Yeah, the main dude. You may be thinking…why in the hell would he want to do something else if he’s got the dopest gig in the world? Is he crazy? He has Jordans you aint never seen ( and probably wont ). He rocks J’s way before they drop. He travels the world. He gets to meet with MJ himself and all of the JB sponsored athletes. Is this guy crazy? maybe. But he also had a dream and a calling. D’Wayne recently hooked up with  the University of Oregon to offer a very limited, fully paid tuition and housing, hands on, 2 week footwear design course to aspiring designers. This is something he didnt have growing up so it was something he had to accomplish. We were lucky enough to hook up with him and do a limited run of PENSOLE tees for his students and staff. The course is currently happening but check www.counterkicks.com daily as one of the students is covering/documenting the experience. Also, if you’re interested in applying for future consideration, check out www.futuresole.com and www.mesh01.com .  Congrats D!