The Freshnes

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Tuesday March 9, 2010
INTRODUCTION NO. 6

Dante. Baddest screen printer in the globe, hands down! Shop manager. Been down with us for over a year now. Meet Mr. Dante West.
Monday March 8, 2010
DAILY FRESH

Working saturdays often has its perks. Not only do we get to work without any interruptions, but I get develop new product/designs without my man Rafael ( partner, brand manager ) objecting. This saturday was no exception as we used the latter part of the day to master the “eggplant” colorway for the Penny’s. The copper colorway was money. The eggplant needed mastering. In the end I think our main master printer came up with the perfect color to match the kicks. And this is why I’m droppin’ this as todays DAILY FRESH. Custom, exclusive BRUISER outline samples in Eggplant and Copper colorway to match.
Monday March 8, 2010
COMPLIMENTS

It’s always dope to get stuff like this in the mail. Not always do people go out of their way to write an actual letter and mail it. Goes to show that good design + great customer service goes a long way.
Friday March 5, 2010
DAILY FRESH

Here’s a dope piece of artwork I found online. Thought it was fitting since we’re in the process of designing a piece based off Voltron that will blow your mind. Stay tuned for that but in the meantime, enjoy.
Thursday March 4, 2010
STORE SHOUT

Here’s another spot that’s carrying our line deep in the heart of Jacksonville Florida. Icon Boutique has been down with us for some time now. It’s always dope to see your products being featured up front, it definetely means something. David and the boys at ICON are def doing their thing.
Thursday March 4, 2010
DAILY FRESH

Here’s something I will try to do on a daily basis. Something that is so FRESH to us that it belongs on this page. I will start by droppin’ this dope pic taken by Sam Ohare at 5pointz in Long Island. Inspirational piece of photography and design.
Tuesday March 2, 2010
NICE KICKS

My boy Matt just opened his first flagship store in Austin, Texas not too long ago. Just got a few pics from him so I’ve decided to post. Much respect to the whole NiceKicks camp for taking a digital image and turning it into a brick and mortar business. Thanks for showing us love on the blog also, kid! So when in Austin, make sure and stop by. If you can’t, you can always check em out online at www.nicekicks.com
Monday March 1, 2010
ORGANIZED KAOS

This is what our office usually looks like when we get back from MAGIC. It looks like it’s not but don’t worry, everything is under control.
Monday March 1, 2010
GOOD EATS

What’s your typical streetwear blog like without places we get our grub on right? Here’s a spot the wifey and I visited over the weekend. Cold weather + Rain + fresh coffee + plenty of cuban pastries = Heaven known as PORTO’S bakery. They have two locations but we ended up at the one in Burbank. Place was bumper to bumper with 4 different lines to order. Plenty of workers so the lines move pretty quick. So when in Glendale or Burbank, make sure and stop by.
Saturday February 27, 2010
HEAVEN CENT

Here’s a sneak peek at what’s to come for these kicks. We’ve gotten hit up so much about these that it was only fitting we do something about it. What you guys think?